Born in Bolton in 1958 and built on a proud British heritage, Reebok believes that through sport, we have the power to change lives. Greatness doesn’t come from standing still and for decades, Reebok has pushed the boundaries of what performance and culture can achieve.
Powerplay Brands is proud to be a long-standing licensee of Reebok Men’s, Women’s and Children’s Underwear, Swimwear, and Towels, bringing that iconic street style and athletic heritage into everyday essentials.

